Cainergy Training Services secures Brand Communication and Corporate Image Management Training for Nigerian Midstream and Downstream Petroleum Regulatory Authority workforce (NMDPRA).
The workforce of NMDPRA received a five (5) day outstanding workshop from Cainergy at the Sheraton Hotel in Ikeja, Lagos. “Brand Communication and Corporate Image Management” was the training topic. The five-day course included both academic and practical components, with the facilitator guiding participants through in-depth study on the organization’s competitors and how NMDPRA may raise the awareness of their brand.
The process by which businesses inform, persuade, enlighten, educate, remind, and enrich the understanding of their stakeholders about the brand, its strengths, values, fundamentals, and offerings of goods and services is known as brand communication.
Nowadays, the majority of people support businesses that align with their values. In fact, a person’s decision to buy anything is frequently heavily influenced by the brand values. For instance, 83% of millennials believe it is crucial to support businesses that share their beliefs.
Participants will be able to use the stakeholder mapping matrix to identify the organization’s stakeholders and understand how to manage them at the end of the training. They will also be able to ensure that stakeholders are properly engaged and have a consistent experience of the brand, achieve high brand equity by creating top-of-mind awareness, and have a plan to engage and build a relationship with journalists that is mutually beneficial.
Throughout the years, Cainergy Training Services has demonstrated its capacity to manage trainings and deliver on the basis of past performance and client’s feedback.
